Why I Created The Best Deodorant
Naming a product “The Best Deodorant” is admittedly a bold move.
But honestly?
After years of researching, testing, reformulating, failing, and trying nearly every natural deodorant available at the time…
the name finally felt earned.
Because this product was never created casually.
It came from necessity.
The Beginning Of The Journey
Back in 2014, after my diagnosis with multiple sclerosis, my entire life changed.
I began looking at wellness through a completely different lens.
What started with food slowly expanded into every area of my life:
household products,
beauty products,
skincare,
and personal care.
I began paying attention to ingredients.
Reading labels differently.
Questioning products I had trusted for years.
And honestly?
Finding truly clean products that actually worked felt almost impossible at the time.
Especially deodorant.
The Natural Deodorant Struggle Was Real
I tried everything.
Natural deodorants that:
stopped working after two weeks,
left rashes,
stained clothing,
burned,
irritated,
or simply did not work at all.
And after enough failed attempts, I kept coming back to one question:
Why do we actually stink in the first place?
Because once I understood the “why,” I realized the solution had to work with the body —
not against it.
We Are Supposed To Sweat
One thing that became very clear to me during my research was this:
Sweating is normal.
The body is designed to sweat.
Many conventional deodorants focus heavily on blocking sweat and overpowering odor with fragrance.
But I wanted to create something different.
Something that supported the skin naturally instead of constantly fighting it.
The Microbiome Changed Everything
The breakthrough came when I began studying the skin microbiome and bacterial balance.
Underarm odor is heavily connected to bacteria balance on the skin.
When the skin’s natural environment becomes imbalanced, odor can increase.
That completely shifted my approach.
Instead of trying to simply mask odor, I focused on supporting healthy bacteria balance using:
live probiotics,
mineral salts,
botanical ingredients,
and pH-supportive formulations.
That became the foundation of The Best Deodorant.
What Makes The Formula Different
At Love + Be Well, we intentionally formulated The Best Deodorant without many of the ingredients people commonly struggle with in natural deodorants.
No baking soda.
No aluminum.
No alcohol.
No heavy residue.
No overpowering fragrance.
Instead, we focused on ingredients that support the skin gently while helping maintain freshness naturally.
The formula includes:
- mineral salts
- rose water
- alcohol-free witch hazel
- cold-pressed aloe
- live probiotics
- essential oils
Simple ingredients working together intentionally.
Why People Connected With It
What surprised me most after launching The Best Deodorant was how many people shared the exact same frustrations I had experienced myself.
People were exhausted from:
constant irritation,
wasted money,
failed natural deodorants,
and products that made them feel uncomfortable in their own skin.
That is why this product became so much bigger than deodorant for us.
It became about helping people feel confident again while still aligning with cleaner living choices.
The Philosophy Behind Everything We Create
At Love + Be Well, every product begins with the same intention:
Create something supportive, nourishing, and thoughtfully formulated without compromising on performance.
Because clean beauty should still work beautifully.
And honestly?
People should not have to choose between effectiveness and ingredients they feel good about using daily.
The Kind Of Wellness We Believe In
One thing I have learned throughout this journey is that wellness is deeply personal.
For me, ingredient awareness became non-negotiable.
Not from fear —
but because I know firsthand how deeply the body can respond to what we consume and surround ourselves with.
That awareness shaped this entire company.
And it continues guiding every formula we create today.
Love + Be Well,
Natalie
